CTV that drives homebuyers from screen to move-in
Reach active buyers and renters across streaming TV—and connect it to what happens next: website visits, leads, appointments, contracts, and leases.
Why real estate teams choose Jamloop for CTV
Jamloop helps builders and operators use streaming TV to drive more leads, appointments, contracts, and lease applications—and see which markets and communities drive results.
130M+
households reached
71
qualified buyer actions
96%
of impressions in market
A platform built to fill communities
Demand moves in windows: grand openings, phase releases, lease-ups, rate shifts. CTV gives you the flexibility to launch fast and adjust as your markets move.
Reach the right submarkets
Focus delivery on the submarkets and commute sheds where your communities are selling and leasing.
Premium inventory, never remnant
Premium streaming inventory across 300+ national networks and 800+ local publishers—big-screen inspiration with no exchange shortcuts.
See where every ad ran
Impression-level visibility into placements, audiences, and outcomes—no black-box reporting.
From screen to move-in
Connect streaming TV exposure to website visits, leads, appointments, contracts, and lease applications.
CTV built to drive contracts and leases
Real estate marketing has always been about being present where people decide where to live. CTV adds precision, flexibility, and a clearer connection between advertising and the contracts and leases that follow.
Challenge | Jamloop Solution | Outcome |
Demand is built community by community | Sustained streaming presence in the submarkets where your communities are selling and leasing | Buyers and renters know your name before they start their search |
Every campaign must prove what it drove | Attribution ties exposure to website visits, leads, appointments, and verified site actions | See what streaming drove, from cost per lead to contracts and lease applications |
Choosing a home takes months, not days | Premium streaming keeps your communities in front of households through a months-long decision | Stay on the shortlist from first research to signed contract or lease |
Windows open fast and close faster | Campaigns live in days, with creative swaps as incentives, phases, and rates change | Ready for the grand opening, the phase release, and the rate-driven demand wave |
Follow the journey from screen to move-in
See how streaming TV moves buyers and renters from awareness to website visits, leads and appointments, and contracts and leases.
Home builders
- Be the name buyers know before they search
- Presence in every corridor you sell
- Launch with every grand opening
Multifamily owners
- Put lease-ups on the map early
- Premium TV without broadcast budgets
- Stay visible all leasing season
Brokerages & teams
- Build the brand your market remembers
- Presence between listings, not just during
- Reach streaming-first households at scale
Home builders
- See streaming drive visits to your community pages
- Spot which communities pull interest
- Track cost per visit like you do in search
Multifamily owners
- Send renters to floor plans and availability
- Compare response lease-up by lease-up
- Tie site sessions to every flight
Brokerages & teams
- Drive traffic to listings and agents
- See which markets respond to your brand
- Feed exposure data into your analytics
Home builders
- Track interest-list signups and sales calls
- See click-to-call intent as it happens
- Know your true cost per qualified lead
Multifamily owners
- Count leads and tour requests by community
- Watch cost per lead fall as frequency builds
- Shift budget to converting lease-ups
Brokerages & teams
- Make the phone ring in your market
- Turn exposure into consultations
- Track appointments against every flight
Home builders
- Follow leads through your CRM to signed contracts
- See absorption alongside media flights
- Expand corridor by corridor, with proof
Multifamily owners
- Connect campaigns to lease applications
- Watch velocity through stabilization
- Report cost per lease to ownership
Brokerages & teams
- Match your CRM's closed deals to campaigns
- See brand spend show up in agreements
- Justify the budget with real outcomes
Connect to the data that moves buyers
Housing demand is geographic: growth corridors, commute sheds, and submarkets where new communities rise. Campaigns focus where homes are available—and connect exposure to what follows.
Reach the markets that matter
Focus on the submarkets, commute sheds, and growth corridors where your communities are selling and leasing.
Bring your own first-party data
Bring CRM leads and closed business in to measure the contracts and leases your campaigns drove.
Confirm outcomes, conservatively
If there's uncertainty, we don't take credit. Fewer reported conversions—more confidence in every one.
Explore real estate success stories
Of one builder's qualified buyer actions were driving directions or click to call. Buyers preparing to act.
“For the first time, our franchise owners could see exactly which closed deals traced back to CTV. That changed the conversation—CTV went from a brand expense to a revenue channel we could count on, market by market.”
