Appeals move fast, and boards ask hard questions. CTV gives teams the flexibility to launch quickly, spend carefully, and report results you can defend.
Why non-profits choose Jamloop for CTV
From development teams to grant-funded campaigns, streaming TV builds the trust that precedes action—and connects it to the sign-ups, donations, and enrollments that follow.
100X
traffic growth
32%
participant conversion lift
130M+
households with ZIP targeting
A platform built to earn support and prove it
Reach the right households
Target by ZIP, DMA, or region, so grant dollars and appeal budgets stay inside the communities you serve.
Premium inventory, never remnant
Premium streaming inventory across 300+ national networks and 800+ local publishers—big-screen inspiration with no exchange shortcuts.
See where every ad ran
Impression-level visibility into placements, audiences, and outcomes—no black-box reporting.
From screen to lasting support
Connect streaming TV exposure to site visits, sign-ups, donations, and the calls your programs count.
CTV built to grow gifts, sign-ups, and enrollments
Non-profit marketing has always been about earning trust before the ask. CTV adds reach into new households, presence between appeals, and a clearer connection between advertising and donations and lasting support.
Challenge
Solution
Outcome
New support comes from new households
Reach new households before the ask, on the screen where trust is built
Grow the file with supporters your appeals can convert and keep
Lasting support is built between appeals
Stay present between appeals with a steady, well-timed streaming presence
Turn one-time gifts into sustainers and multi-year support
Every media dollar answers to the board
Track outcomes to site visits, sign-ups, and donations, with conservative attribution
Report cost per acquired donor, not impressions, and defend the spend
Every grant has its own reporting rules
Run each campaign to its grant's geography, audience, and reporting requirements
Results matched to funding expectations, ready for every funder report
Follow the supporter from first ad to lasting gift
See how streaming TV moves supporters from awareness to website visits and sign-ups, donations and enrollments, and sustained support.
Local organizations
Be the cause your community knows
Premium streaming, no broadcast budget
Start with no minimum spend
National charities
One brand, present in every market
Reach new donor households at scale
Weight spend toward priority regions
Grant-funded campaigns
Reach the exact population funded
County and ZIP-bound delivery
Verified on-target reach
Local organizations
Tie ads to real visits to your site
See your cost per website visit
Learn which spots move people
National charities
Compare response market by market
Verify visits in your own GA4
Shift budget to regions that respond
Grant-funded campaigns
Exposure, site visits, hotline calls
Report reach by grant geography
Course-correct in real time
Local organizations
See the gifts your ads helped drive
Know your cost per acquired donor
Spend where donations come from
National charities
Match gifts to exposed households
Cost per donor, market by market
Prove lift with built-in holdouts
Grant-funded campaigns
Count enrollments, not impressions
Tie each result to the right grant
Numbers a funder report can carry
Local organizations
Turn first gifts into monthly giving
Stay present between appeals
Keep supporters engaged year-round
National charities
Grow sustainer files at scale
Measure multi-year payback
Defend the spend to your board
Grant-funded campaigns
Expand programs that proved out
Build the case for the next grant
Reporting funders ask to see again
Connect to the data that grows support
Your team already reports to a board or a funder. Streaming results should land in the systems you use, measured conservatively enough to trust.
Find your next supporters
Audience data from 40+ partners: the interests, life stages, and geographies of the people your mission serves.
Count actions, not impressions
Site visits, sign-ups, donations, and calls flow into attribution, matched to the ads that drove them.
Attribution that won't overclaim
If there's uncertainty, we don't take credit. Fewer reported conversions—more confidence in every one.
Audience data from 40+ partners: the interests, life stages, and geographies of the people your mission serves.
Count actions, not impressions
Site visits, sign-ups, donations, and calls flow into attribution, matched to the ads that drove them.
Attribution that won't overclaim
If there's uncertainty, we don't take credit. Fewer reported conversions—more confidence in every one.
Explore non-profit success stories
100X+
Website traffic growth for a statewide, grant-funded campaign, with results matched to funding expectations
"The advertising we did through Jamloop tracked higher than anything else. Jamloop gives me the data fast and from different angles—it tells a story, not just a report."
