Industries | Government

CTV that proves every public dollar

Reach the residents inside your jurisdiction—and connect streaming TV to what happens next: applications, enrollments, sign-ups, and hires.

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Why government agencies choose Jamloop for CTV

From recruitment to public health, every program is funded to deliver outcomes. Streaming TV reaches the residents you serve—and connects that reach to applications, enrollments, and sign-ups.

+700%

more applications

15

hires in 45 days (5X faster)

100X

growth in website traffic

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A platform built to answer for every dollar

Fiscal windows close fast, grant cycles have hard dates, and every dollar gets reviewed. CTV gives agencies the flexibility to launch quickly, stay in bounds, and document it all.

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Stay inside your jurisdiction

Target by county, ZIP, DMA, or a custom radius—so spend stays inside the boundary your mandate actually covers.

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Premium inventory, never remnant

Premium streaming inventory across 300+ national networks and 800+ local publishers—big-screen inspiration with no exchange shortcuts.

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See where every ad ran

Impression-level visibility into placements, audiences, and outcomes—no black-box reporting.

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From screen to new hire

Connect streaming TV exposure to applications, enrollments, sign-ups, and calls.

CTV built to drive applications and hires

Public outreach has always been about reaching the residents you serve. CTV adds delivery bounded to your jurisdiction, speed built for fiscal windows, and a clearer connection between advertising and hires.

Challenge

Solution

Outcome

Every mandate has a boundary

Targeting bounded to your jurisdiction—county, ZIP, DMA, or a radius around what you serve

Every dollar reaches residents you actually serve—responsible use of public funds

Every open role needs applicants

Reach likely applicants on the biggest screen in the house, matched to application submissions

Applications and hires you can count, report, and take back to the budget table

Every public dollar gets reviewed

Impression-level delivery records by geography, tied to the outcomes each campaign drove

Documentation that holds up in an audit, a grant report, or a council meeting

Fiscal windows close fast

Campaigns live in under 24 hours, with creative swaps and budget shifts mid-flight

Spend the award inside the window—without cutting corners on delivery

Follow the resident from first ad to hire

See how streaming TV moves residents from awareness to visits and sign-ups, applications and enrollments, and hires and reported impact.

Local departments

  • Be known before the academy class opens
  • TV-level presence on a public budget
  • Start with no minimum spend

State programs

  • One campaign, localized by region
  • Reach the whole state, not one DMA
  • Keep the message consistent statewide

Agencies of record

  • Give public clients real TV presence
  • Brand-safe placements fit for public funds
  • Launch fast when the award lands

Local departments

  • Send residents straight to the application page
  • See which spots drove visits and sign-ups
  • Count hotline calls, not just impressions

State programs

  • Compare response region by region
  • Route each region to the right page
  • Shift budget to regions that respond

Agencies of record

  • Verify visits in client analytics
  • Connect exposure to site activity, clearly
  • Proof that earns the renewal

Local departments

  • Match exposure to applications by ZIP
  • Know your cost per application
  • Fill the class, not just the airwaves

State programs

  • Track enrollments per grant, per region
  • Align spend and results to each award
  • Refine as conversions come in

Agencies of record

  • Enrollment reporting clients can file
  • Tie each grant dollar to an outcome
  • Defend delivery below the household level

Local departments

  • Count the hires your ads helped drive
  • Turn results into next year's funding
  • Numbers a county auditor can check

State programs

  • Document reach for every jurisdiction
  • Reporting a grant funder will accept
  • Prove the program moved, statewide

Agencies of record

  • On time, on budget, on target—every flight
  • Repeat business built on provable delivery
  • Reporting that survives an audit
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Connect to the data that reaches your residents

Your programs already count applications, enrollments, and calls. Streaming results should land in the same place—connected to the systems you report from, measured conservatively enough to trust.

Find likely applicants

Audience data from 40+ partners—location, occupation signals, and viewing behavior across 60K+ segments, scoped to your jurisdiction.

Count sign-ups and calls, not clicks

Applications, enrollments, and hotline calls flow securely into attribution—matched to the ads that drove them.

Attribution that won't overclaim

If there's uncertainty, we don't take credit. Fewer reported conversions—more confidence in every one.

Explore government success stories

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15

Hires in 45 days—5X faster than traditional recruiting could deliver for Nueces County Sheriff's Office.

Natalie Williams
Public Liaison, Nueces County Sheriff's Office
“Our results using CTV advertising surpassed expectations and at a cost I never believed possible for an organization our size.”
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From screen

to new hire

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