Industries | Home Services

CTV that drives booked jobs

Reach homeowners across streaming TV—and connect it to what happens next: website visits, calls, appointments, and booked jobs.

A Meridian Home Services worker in navy uniform carrying a tool bag and stepping out of a white service van parked on a residential street with houses and trees in the background.

Why home services brands choose Jamloop for CTV

Jamloop helps home services businesses use streaming TV to drive more website visits, calls, appointments, and booked jobs—in the territories you serve, market by market.

7X

return on ad spend

90%

offline sales match rate

+46%

efficiency lift

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Couple sitting closely on a couch looking at a smartphone together in a sunlit room.
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A platform built to fill the schedule

Service demand moves with the seasons—heat waves, first freezes, storm damage. CTV gives you the flexibility to adjust campaigns as demand shifts and drive calls, appointments, and booked jobs.

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Local precision down to the ZIP

Target by ZIP, radius, or metro so every dollar reaches households your crews can serve.

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Premium inventory, never remnant

Premium streaming inventory across 300+ national networks and 800+ local publishers—no remnant inventory, no open-exchange shortcuts.

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See where every ad ran

Impression-level visibility into placements, audiences, and outcomes—no black-box reporting.

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From screen to booked job

Connect streaming TV exposure to website visits, calls, appointments, and booked jobs—online and offline.

CTV built to drive more calls, appointments, and booked jobs

Local advertising has always been about being the name homeowners call first. CTV adds more ways to reach the right households, the flexibility to adjust creative and offers as seasons change, and a clearer connection between advertising and calls, appointments, and booked jobs.

Challenge

Jamloop Solution

Outcome

Homeowners choose a name before they search

Streaming TV builds your name with homeowners before they ever search or submit a request

Demand you own—homeowners call you first

Every campaign needs to show the jobs it drove

Attribution ties ad exposure to calls, appointments, and offline sales matched from your CRM

Know which campaigns filled the schedule—down to cost per booked job

Every business has a different service area

Targeting by ZIP, radius, or metro reaches only the households your crews can actually serve

Every dollar stays in the neighborhoods that turn into booked work

Demand moves with the seasons

Same-day creative swaps and budget shifts keep campaigns matched to the season you're in

Roof repairs after the storm, furnace checks by fall—without a production house

Follow the homeowner from first ad to booked job

See how streaming TV moves homeowners from awareness to website visits, calls and appointments, and booked jobs.

Local service pros

  • Own your neighborhood before the next breakdown
  • Be the name they think of when the AC dies
  • Build trust on the biggest screen in the house

Franchise operators

  • Launch every service area from one campaign
  • Keep creative local, market by market
  • Smooth seasonal demand across service lines

National brands

  • National presence, tuned to every local market
  • Protect brand consistency across regions
  • Manage frequency so no household burns out

Local service pros

  • Send homeowners straight to your booking page
  • Push seasonal offers the day they launch
  • See which ads drove visits to your site

Franchise operators

  • Route homeowners to the right location page
  • Compare web traffic service area by service area
  • Spot the markets that need more support

National brands

  • Lift traffic to find-a-location pages
  • Send homeowners to the nearest operator
  • Tie national spend to local site visits

Local service pros

  • Know which ads made the phone ring
  • Turn exposure into calls and estimates
  • Track your true cost per appointment

Franchise operators

  • See calls and appointments by service area
  • Shift budget toward converting markets
  • Give owners proof in their own numbers

National brands

  • Connect national campaigns to local call volume
  • Measure appointment lift region by region
  • Prove TV created demand, not just reach

Local service pros

  • Tie streaming exposure to booked jobs
  • Know your real cost per booked job
  • Prove the campaign kept crews busy

Franchise operators

  • Match closed jobs to exposed households
  • See revenue traced back to CTV, by service area
  • One scoreboard across every brand you own

National brands

  • Measure incremental jobs with built-in holdouts
  • Justify the buy with booked work and revenue
  • Report results that hold up to a CFO
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Connect to the data that books the job

Reach homeowners based on where they live, what their home needs, and signals of upcoming work. Jamloop connects to 40+ data partners and 60K+ audience segments to help you find the right households and confirm the appointments that follow.

Find homeowners in-market

Use homeownership, home age, tenure, income, and intent signals to reach households likely to need you soon.

Confirm the job, online and offline

Calls, appointments, estimates, and sold jobs match back to exposure. When there's uncertainty, we don't take credit.

Plug into the systems you already use

Feed in CRM and first-party data, and pull results into the dashboards your team already uses.

Explore more success stories

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$12M

Offline sales revenue influenced for a national home services brand across 200+ local franchise markets

VP of Marketing
National Home Services Franchise
“For the first time, our franchise owners could see exactly which closed deals traced back to CTV. That changed the conversation—CTV went from a brand expense to a revenue channel we could count on, market by market.”
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Man in work clothes and cap holding a sign for Ridgeline Heating & Air offering same-day service, standing next to a woman in a living room with tools, air filter, and window in the background.

From screen

to booked job

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