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A Partner to Maximize Political Campaign Success with CTV Advertising

A Partner to Maximize Political Campaign Success with CTV Advertising

Navigating the complexities of digital advertising can be daunting, especially during a political campaign when stakes are high and time

September 16, 2024
Three Questions Political Advertisers Should Ask Their CTV Advertising Provider

Three Questions Political Advertisers Should Ask Their CTV Advertising Provider

For political advertisers, the effectiveness of a campaign often hinges on the capabilities and transparency of their Connected TV (CTV)

September 9, 2024
Electrifying Political Advertising with Direct DSP Engagement

Electrifying Political Advertising with Direct DSP Engagement

As ad spend for political campaigns soars and more voters move to digital TV you as an advertiser have no

August 30, 2024
Elections 2024: CTV Advertising Will Tip Scales in Voter Turnout Battle

Elections 2024: CTV Advertising Will Tip Scales in Voter Turnout Battle

In the ever-evolving landscape of political campaigning, connected TV (CTV) advertising has risen to prominence as a powerhouse for voter

March 20, 2024
AdExchanger CTV Connect Conference Highlights

AdExchanger CTV Connect Conference Highlights

A fantastic AdExchanger's #CTVConnect conference - the one source to understand the facts around #ctvadvertising #OTTadvertising #streamingTV. Image on upper right: from right to left, JamLoop's Ted Pacitti, George

March 15, 2024
Timing is Crucial for Political Advertising: Delaware Campaign’s CTV Success Story

Timing is Crucial for Political Advertising: Delaware Campaign’s CTV Success Story

In the world of political advertising, effective timing is crucial. A recent example involves a Delaware-based advertising agency, relatively new

February 20, 2024
Leveraging JamLoop’s DSP Technology for Effective CTV and OTT Advertising

Leveraging JamLoop’s DSP Technology for Effective CTV and OTT Advertising

CTV (connected TV) and OTT (Over-The-Top) advertising have witnessed a significant surge in demand, driven by the shifting viewing habits

February 13, 2024
AdExchanger: This DSP Sees A Future With Local Streaming Advertisers

AdExchanger: This DSP Sees A Future With Local Streaming Advertisers

AdExchanger Associate Editor Alyssa Boyle spoke with our Founder/CEO Leif Welch for an article on the CTV advertising landscape. The

January 31, 2024
CTV Advertising Opportunities Soar

CTV Advertising Opportunities Soar

In November 2023 for the first time more people signed up for ad supported streaming TV services – over 11

January 23, 2024