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OTT/CTV ADVERTISING BLOG

The Benefits of Targeting Your Audience Through OTT/CTV Advertising

The Benefits of Targeting Your Audience Through OTT/CTV Advertising

OTT/CTV advertising is a powerful tool for advertisers and agencies looking to reach their target audiences in a more efficient

March 14, 2023
Reach Your Audience With OTT and CTV Advertising

Reach Your Audience With OTT and CTV Advertising

Streaming media has disrupted the industry in recent years.  With improved technology, consumers are cutting the cord and viewing more

January 24, 2023
JamLoop Brings A Fast, Flexible, and Transparent OTT/CTV Experience

JamLoop Brings A Fast, Flexible, and Transparent OTT/CTV Experience

Reach Your Audience With Scale Using JamLoop's Purpose-Built OTT/CTV Advertising Platform JamLoop is an OTT advertising platform that empowers advertisers

January 5, 2023
Improve Your Local Targeting With CTV Advertising

Improve Your Local Targeting With CTV Advertising

CTV Brings More Localization and Personalization To Your Ad Campaigns CTV advertising can be used for local targeting by targeting

December 22, 2022
CTV Advertising:  Identity Management, Privacy, and Targeting

CTV Advertising: Identity Management, Privacy, and Targeting

CTV Advertising Is Disrupting The Digital Ad Space.  Learn The Basics on Targeting and Privacy CTV (Connected TV) ads are

December 13, 2022
2023’s Forecasts For Connected TV (CTV) Advertising

2023’s Forecasts For Connected TV (CTV) Advertising

OTT/CTV Advertising Continues To Gain Momentum From Major and Mid-Market Companies 2023 Advertising Trends 2023 is predicted to be a

December 8, 2022
How Advertisers Are Winning With Ad Supported Streaming Platforms

How Advertisers Are Winning With Ad Supported Streaming Platforms

As more people change their spending habits and cut the cord for streaming platforms, there is tremendous excitement for ad-supported

December 2, 2022
Midterm Elections Bring $1.5 Billion In OTT/CTV Advertising Spend

Midterm Elections Bring $1.5 Billion In OTT/CTV Advertising Spend

Last week, The Current published an article stating a record $9 billion will be spent on the 2022 midterm elections,

October 31, 2022
2023 & Beyond: Connected TV’s Bright Future

2023 & Beyond: Connected TV’s Bright Future

Connected TV has had a great year in 2022. Streaming platforms increased in popularity and were able to increase investments into

October 20, 2022