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JamLoop Demand- Side Platform FAQs
Learn more about how the JamLoop DSP drives better results for local CTV/ OTT ad campaigns.
JamLoop CTV Advertising Overview
JamLoop is built for CTV-first, using our own technology. Everything we do, from how we source direct inventory to how we target custom TV audiences, how our bidder optimization works, to how our event tracking & attribution captures down-funnel activity, is designed for CTV. Specifically:
- We have our own DSP with optimization algorithms designed and fine-tuned for locally activated CTV campaigns (we don't license 3rd party bidders)
- We have direct buying relationships with 300+ trusted streaming media brands to bring customers highly curated, legitimate placements directly from the source, with sophisticated anti-fraud controls to keep bots at bay.
- We have an advanced CTV audience builder that taps into 40+ trusted data providers across 60,000+ segments to build custom audience segments with precision. We also offer first-party (CRM) data onboarding with >90% match rates and same-day turnaround.
- Our real-time dashboard provides impression-level data that keeps you in the loop and allows for faster mid-campaign adjustments.
- We have a dedicated team of CTV experts supporting your campaign every step of the way.
Premium Inventory
We've nurtured direct CTV publisher relationships with 300+ streaming media brands to bring customers highly curated, legitimate placements directly from the source. Through JamLoop, you can access every major streaming provider, including broadcast and cable networks (like ABC, NBC, FOX), AVOD services (like Hulu, Disney+, Paramount+, Sling, Fubo), streaming devices and smart TVs (like Roku, Fire, Samsung, Vizio), 800+ local TV stations, and streaming-only apps (like Pluto, Tubi).
We buy programmatically from private connections (private Deal IDs) between JamLoop and the publisher, and we buy via VAST tags set up directly in the publisher ad server.
Advanced Targeting
Pricing
Measurement & Reporting
Attribution
Creative Production
Fraud Controls / Brand Safety
Self-Service vs Managed-Service
It is easy to get started
Send us an RFP, and your dedicated JamLoop account manager won’t skip a beat. We’ll get right back to you with a customized media plan.
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This DSP Sees a Future with
local streaming advertisers
JamLoop Founder and CEO Leif Welch featured as best vendor for indie agencies and SMBs.