Today, JamLoop announces our new data partnership with @Data-Axle to enhance the audience targeting capabilities on the JamLoop OTT | CTV Advertising Platform. Data Axle has created a solid methodology, offers significant scale and showcases highly relevant consumer segments for OTT-CTV. Not all data partnerships are created equal — quality and scale varies — and Data Axle is one of those companies whose offering reveals strength across the board. We are leveraging this partnership across a slew of categories, including demo, automotive, real estate targeting and more. They are much more than the “B2B” datasets for which they are most well known. Read more about the partnership here: https://www.einnews.com/pr_news/563718560/jamloop-partners-with-data-axle-to-power-accurate-scalable-targeting-for-ctv-campaigns
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