How to Buy OTT Ads

4 years ago

Many Americans have cut their cords — canceled their cable or satellite television — preferring streaming services over traditional television.…

The Basics of OTT Advertising

4 years ago

When people think about paid advertising, they may think about social media ads, Google pay per click campaigns, sponsored content,…

Using OTT Advertising to Increase Your Presence Locally

4 years ago

Advertising is all about getting attention for your business, and if you have a physical location, you want to target…

Demand Side Platform (DSP) vs Supply Side Platform (SSP)

4 years ago

In 2020, it seems like there is an acronym for everything in the marketing and advertising industry. From OTT to…

Streaming TV and OTT Advertising: How does it work?

4 years ago

How consumers watch their favorite TV shows and movies has been changing rapidly over the past few years. If you…

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